The journey of Pavitra Bites began with a powerful, personal experience. Our 16-year-old founder's simple desire for a local thekua turned into a harsh lesson on food hygiene. This single incident sparked a powerful question: Why can't traditional snacks be both delicious and safe?

This was followed by another realization during Chhath Puja—the best snacks were scarce and seasonal. This scarcity and lack of hygiene wasn't just a problem; it was an opportunity to create something better.